Update 07/26/24 at 8:04 a.m. ET: This post was updated to include a statement from NutriBullet on the Fliip’s blender safeguards.
Suppose you’re like me and have no shame. In that case, you’ve often removed your blender glass jar from the base after grinding up your latest attempt at an allegedly healthy peanut butter, banana, and strawberry smoothie and directly poured it into your gaping maw. The NutriBullet Flip knows my poor pouring choices, so it’s offering me what I really want: a portable blender that looks like a Stanley quencher cup.
NutriBullet’s latest $100 small-scale blender is a compact, 20 oz thermos-like single-unit blender with an insulated base and a flip top. The device’s lid contains an 11.1 V motor to power the blender, plus a 3-cell lithium-ion battery. NutriBullet promises you should just over a dozen 30-second blasts of your blender on a full charge. Those specs offer more power than personal blenders like the Ninja Blast, which only promises ten cycles off a full battery.
But what’s curious about the NutriBullet Flip is its design. It’s not the first blender to offer a flip top, but this device could be mistaken for your average insulated water bottle. You hold the Flip lid-side down and press a button to activate the blending action, though you don’t have any control over the speed and power. NutriBullet says you need to pour soap and water into the container and run it for a cycle to clean it.
The company promises it should have enough torque to chop up ice and frozen fruits, though we’d be interested in testing how shaky it might be if you blend while holding it in one hand, as the pictures suggest.
It’s also supposed to keep your drinks and mixtures cool for 24 hours, though we’re sure that a blender action will heat things up a fair bit. It’s the same as promised by many insulated cup brands like Stanley, Yeti, or HydroFlask. At just under $100, it costs as much as NutriBullet’s other personal blenders, like the NutriBullet Pro 900 with its 24oz mug, or other brands like the Beast Mini Blender.
The only question we have is whether there are any safeguards to prevent you from blending while the top is open or if it will activate with the lid side up. We’ve reached out to NutriBullet for some clarification. In a statement, the company offered the following:
“[The NutriBullet Flip] features a tactile button that requires a deliberate press to activate, ensuring accidental starts are minimized. The blender also has an automatic sleep mode that kicks in after 90 seconds of inactivity. To resume blending, simply press the button twice or hold it down. The device won’t operate if the cup is removed, preventing exposure to spinning blades. For added safety, the blender includes a protective blade fence.”
